Sony Open Tennis

Client: Sony Open / SAP
Agency: GMR Experience
Brief: Design the APP for the Sony Open Tennis tournament
Development: Pulse Live
Role: UI/UX


As the APP didn't have any complex navigation elements, thus using Balsamiq was enough to create the wireframes.

The first version of the app had a navigation tab, which was replaced in the next year but was brought back as tabbed navigation made more sense.
It became clear making the most popular areas available all the time, and ¨hidding¨ least popular content under a ¨+ More¨ tab was the way to go.

Visual Guidelines

We adapted the sony guidelines to the app creating a consistent use of colours and fonts.

Mobile Screens


Screen Flow